1. Ikonica - the book
(Ikonica/Book)

... hint of heavyhandedness. Treatments of cultural identity naturally incline to boosterism, accompanied by the usual narcissistic hoopla and boasting. It's deadly; tiresome for those not waving the flag, ...

2. Jeannette Hanna
(About Us/People)

... grew out her affection and respect for the cultural differences that have made Canadian business distinct from its neighbour. Her background in design let her recognize that identity is expressed in a ...

3. Coping with Climate Change
(Blog/Jeannette blog)

... of diversity. Canadian businesses that stay attuned to these cultural shifts and that learn new ways of connecting with communities (virtual and physical) will thrive. If we recognize and parlay our strengths ...

4. Ikonic Clout
(Blog/Jeannette blog)

Ikonic brands are those that go beyond product or service benefits to tap – and feed – deep, cultural roots in the community. Over time, they connect commerce, community and culture in powerful ways that ...

5. Genius Loci
(Blog/Jeannette blog)

... ways: Communitarian International Chameleon Synthesizing Endurance Skeptical Multi-cultural Adaptable Collaborative Experiential Entrepreneurial Four Seasons Hotels and Resorts is an example of an extraordinary ...

6. The Culture Factor
(Blog/Jeannette blog)

... 140,000 more members than all of California’s 19 networks combined. Clearly, businesses need to understand the impact of cultural values on market dynamics. But few have paid attention… until now. ...

7. Welcome to the Canadian Brandscape
(Personal messages/Jeannette)

... Tire. We've looked at the prime movers, the triumphs and the failures. And the book has been an opportunity to revel in the visual abundance of our cultural landscape. We both could draw on years of experience ...

8. Canadian Business Q&A
(Reviews/Print)

... to be local. Most people outside of Canada don’t know Cirque du Soleil or BlackBerry are Canadian, and that’s a huge strength in a global market. AM: Our multiculturalism is a huge strength. Canada is ...

9. Canadian brands as corporate chameleons
(Reviews/Print)

... with great savvy." In Ikonica, the authors trace the evolution of Canada's best-known brands, from the Hudson's Bay Company to Canadian Tire. They interview business and cultural figures at the helm of ...